A German bookkeeping firm needed a site that would pass DSGVO scrutiny and still convert. Accounting buyers are conservative: the site had to feel compliant first and persuasive second — in their language.
- 01Built a fully German-language site in Next.js — service pages, contact paths and copy written for the market, not translated into it.
- 02Added FAQ structured data and clean semantic markup so search engines read the services the way clients search for them.
- 03Placed lead-capture CTAs where a cautious buyer is ready to act — no dark patterns, no noisy pop-ups.
A conversion-focused, DSGVO-ready site the firm can point clients at — launched alongside its sister brand on the same system in the same week.
Next.jsReactTailwindSEOi18n (de)